You can do a lot of things to improve your skills as a marketer. You can, for example, learn from the best, read books or simply observe the marketing campaigns of others and take notes. The most surefire way of becoming a better marketer, however, is by getting back to school. Universities such as Pepperdine University are actually opening their MBA for marketing careers to online students. The MBA programs are tailored for marketing executives and those who want to push their career in marketing forward.
Skills such as statistics, finance and budgeting, psychology, market analysis and marketing in general are among the things you will pick up along the way. As you complete the course, you will also develop better leadership skills and creative thinking abilities. Again, these are essential skills to have as marketer.
Find out more about how an MBA can help you be a better marketer from the Anatomy of a Marketing Executive infographic.