Small businesses are always looking for ways to save money, which is why small business owners are likely to make their own mobile site. This is a scary endeavor for anyone without a background in website development, but it need not be. There are so many programs available to help you with the development process of creating your website. The only thing you really need to concern yourself with is the design of it. There are some key elements you will need to make sure of in order to have the kind of web design needed to make sure your business stands apart from the rest. The kinds of elements you need to have on your site are a good title, great content, and the graphics to pull it all together. This will allow you to create the kind of website people will want to see and will want to return to. Not enough mobile sites make you feel welcome, according to USA Today.
If you are able to make sure visitors feel welcome with the kind of website design you bring to the table, you will instantly be ahead of the majority of your competition.
Add a Great Title
One of the first things people will look at when you use your mobile app or mobile website is the title of the page. Make sure you are including your company name and your motto. This will let people know they are in the right place and they are about to find what it is they are looking for. Make sure you are not using a title that is trying to sell anything or it will make people feel as if they have landed on a sales page, rather than on a page that provides information about your company. No one likes to feel “sold to”, so don’t create a title that tells people they can buy anything from you. Just let them know who you are and what you are all about. They will be able to infer that they will be able to buy from you.
Include Great Content
Another element of great mobile app or mobile website design is the kind of content you have on your pages. You will need to have content on your main page as well as the rest of the pages you have on your site. Pay attention to what you say and how you say it. Make sure you are being as concise as possible. If you can shorten words or the content at all, it is in your best interest to do so. There is very little room on a mobile screen. You want to make sure they are able to see everything on the same page. If the user does not have to scroll to read everything on the page, you have the kind of website design people want to see.
Graphics Pull It All Together
The last element that you need to design a great mobile website is graphics. Graphics can pull everything together. These can include motion graphics that draw the eyes to certain elements of the page, as well as stationary background graphics that add to the overall look of the page. Remember, any graphics you are using on the page will have to work with the content you have on the page. If your graphics steal interest away from the content, or they make the page take too long to load, your visitors will become frustrated with the website and leave. If the graphics aid in the presentation of the content, people will want to read more and learn more. Keep all this in mind as you are designing your mobile site in order to have a successful site.