Whether you own or work for a non-profit or are a supporter of one, you know the importance of non-profit organizations and all of the good they do in the world. But not everything is easy when it comes to running a non-profit. One thing that may be weighing heavy on your mind is digital design. If you have a lot of questions about how digital design can help your non-profit, read on.
Here are 3 helpful digital design tips for non-profit organizations.
Be Active On Social Media
Most businesses have social media accounts these days, so there is no reason why non-profits shouldn’t have them as well. Being active on social media can help raise awareness for your cause and will also help to raise money when needed.
If you are throwing a charity event, you can use your social media accounts to promote it and get the word out, and you can also use it to answer any questions people may have about the organization as a whole.
If you feel overwhelmed by social media or simply don’t have the time, consider hiring a part time social media manager or having a volunteer take care of it! For all the good that can come out of this it will definitely be worth it.
Hire Professionals
Whether you are running a charity event and need it to be visually stunning or you are simply hoping to upgrade the look of your website, hiring professional graphic designers and sign companies is going to be the best way to make sure you end up with exactly what you want.
Be sure to set aside money in your budget for digital design and hire professionals who listen to your visions and whose values align with your own. Every aspect of your non-profit organization should look and feel exactly how you want it to, and professional designers and sign makers can help you to achieve that!
Stay On Brand
Keeping your digital designs “on brand” is important for any type of business, but especially so for non-profits. You need to make sure that any design you use, digitally or otherwise, makes sense in relation to your organization.
As stated above, hiring professionals is a good way to do this, but you should also be sure to double-check any designs before they are used. You may consider making a list of graphics, shapes, and colors that are acceptable to use (as well as any that are not) so that there’s never any question or confusion when it comes to this.
The world of digital design can be a confusing one, especially as it relates to non-profits. Luckily there are tons of resources out there to help you out, and if you need to you can come back and read these tips again!